01 Discover

We identify opportunities by bringing together business objectives, audience needs, and competitive analysis.

Aligning content to business objectives

We work with stakeholders across the organization to define content and understand the role it plays throughout cross-functional teams. We help garner buy-in, create alignment on key outcomes, and identify key performance indicators.

Comprehensive analysis and insight

Our team analyzes various sets of data to identify trends, patterns, key insights, and new areas of opportunity, applying critical best practices and industry benchmarks to our findings.

Drive clarity, define purpose

  • Persona development
  • Journey mapping
  • Competitive analysis
  • Content audit
  • Performance measurement and KPIs
Photo Credit: (RED)

Since 2006, (RED) has generated hundreds of millions of dollars towards their fight against HIV/AIDS in Africa. They turned to Quietly to uncover how content could be used to mobilize a new generation of partners and donors.

Read the full case study

02 Plan

We chart the course for success, determining the steps it will take to achieve your goals

Road to success

From strategic roadmaps and content programs to creative concepts for specific channels, our tailor-made strategies include detailed implementation plans with clear markers for success.

A data-driven approach

We weave rigorous research and analysis into everything we do. From e-commerce and web analytics to marketing automation and social listening tools, we use data to ensure every decision is grounded in evidence.

Actionable deliverables

  • Content/campaign strategy
  • Editorial planning
  • Creative concept development
  • Voice and tone development
  • Publication strategy
Photo Credit: Sotheby's International Realty
Pairing annual editorial calendars with quarterly content strategies, Quietly’s data-driven content planning for Sotheby’s International Realty has led to a 100% increase in calls to agents.
Read the full case study

03 Create

We turn data and insights into content that’s engineered to resonate with your target audiences

Uncompromising quality standards

Our award-winning content team manages the entire production process, providing ongoing strategic guidance while sourcing top talent and overseeing delivery.

A network of industry experts

Our global network of over 11,000 professional creatives and subject matter experts brings breadth and depth to any assignment. This allows us to effectively deliver content on highly specialized and technical topics—at scale.

Any asset you need

Creative

  • Video and animation
  • Design and illustration
  • Audio and podcasts

Editorial

  • Short-form articles
  • Long-form assets
  • Executive thought leadership

Flagship assets

  • Research reports
  • Presentations and webinars
  • Sales collateral
Data-driven content creation

Unrivalled production services

Members of our award-winning editorial team manage the entire production process. Dedicated editorial managers provide ongoing guidance while editors and producers source top talent and oversee our rigorous editing process.

A network of industry experts

Our network of over 10,000 professional writers, creatives, and subject matter experts brings breadth and depth to any assignment. This allows us to effectively deliver content on highly specialized and technical topics.

Any asset you need

  • Written articles
  • White papers and eBooks
  • Newsletters
  • Infographics
  • Web copy
  • Executive ghostwriting
  • Case studies and reports
  • Sales collateral
  • Videos
  • Print publications
Strategic distribution

Coverage across the marketing funnel

We use content as the foundation of our promotional efforts. Reach your audience at every touchpoint along their journey and target them with content that’s engineered to be effective across owned, earned, and paid channels.

Paid campaign execution

From social and search to programmatic native and display, we maximize the reach of your content marketing. Elevate your paid campaigns with Quietly’s proven content-first approach.

Amplify your message

A dedicated team will manage and optimize your campaign to achieve superior ROI. Continual reporting helps us optimize your campaigns and identify opportunities to further engage your audience along the way. The insights gleaned in distribution become part of our reports and inform content strategy and ideas.

Photo Credit: Okta
Quietly helped Okta humanize their highly technical business through compelling narratives brought to life across various formats and in hundreds of high-performing assets.
Read the full case study

04 Distribute

We acquire and engage audiences by ensuring the right messages are seen at the right time and in the right place

Customer-first, always

When it comes to campaign planning, consumer insights are our guiding light. We take a highly data-driven approach that prioritizes audience needs over media availability. This ensures we meet customers where they’re at with creative that’s engineered to drive action and provide value well after campaigns wrap.

Capabilities for a converged media landscape

Your audience doesn't distinguish between owned, earned, and paid channels, and neither should your campaign execution. With creative and media all under one roof, our approach ensures all of your channels can work seamlessly together to drive the best possible campaign results.

ROI beyond the campaign

  • Channel strategy
  • Campaign planning and management
  • SEO/SEM strategy
  • Social media strategy and management
  • Sponsored/integrated content
  • Marketing automation
Photo Credit: ZICO
To extend the reach of ZICO’s experiential events, Quietly planned and executed a sophisticated digital campaign that reached millions and achieved social media engagement rates over 20 times higher than industry benchmarks.
Read the full case study

05 Build

We help internal teams establish, mature, and scale their content operations with confidence

Hands-on consulting

We use proven frameworks and tools to empower teams with an improved approach to content planning and management. We help to navigate changes, align on the right processes, and eliminate redundancies in existing workflows so you can mature and scale your content marketing operations with confidence.

Bespoke planning tools

We not only consult on the right marketing technology, we also offer bespoke tools and software that allow you to measure the impact of your content in real time, with proprietary on-page analytics that enhance content planning and reporting in ways you won’t find anywhere else.

Transform your content operations

  • Governance and planning
  • Process design and implementation
  • Resourcing and casting
  • Change management
  • Quietly Custom Data
  • Planning and performance dashboards
Photo Credit: MEC
As they geared up for their most ambitious corporate expansion strategy to date, Canada’s most trusted brand needed to ensure their internal content operations were set up to deliver.
Read the full case study